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Joyful swimwear: every piece is a revolution...
You can and join the swimwear revolution and close the loop by wearing a recycled and recyclable swimsuit that fits your body shape, perfectly. Herewith a beautiful marrying of form and function.
We absolutely love this stunning Cobalt blue X-Back Swimsuit- it makes me want to swim, swim and swim some more and then do a bit of lounging!
The human appetite to create new products and buy new products is seemingly infinite. The planet's resources aren't. But it's now okay because we can have both: new products and a better environment.
Nylon waste, otherwise polluting the Earth and our oceans, is transformed into ECONYL® regenerated nylon. Made from regenerated waste such as old fishing nets and industrial plastic scraps, it is exactly the same quality as brand new nylon and can be recycled, recreated and remoulded again and again.
It is all part of the ECONYL® brand vision to make the world a better place by pioneering closed loop regeneration processes and delivering sustainable products.
This means new products can be made and we can buy new products without having to use new resources. The X-Back Swimsuit is a bestseller swimsuit style, it is now available in a gorgeous cobalt blue.
Designed to adapt perfectly from lengths and laps to holiday lounging. With built-in bust support and a flattering scoop back for maximum tan: this fun piece is a swim-wardrobe staple.
The Monroe shape is designed to fit C-E cup busts.
It all started when Rosie set out to buy a swimsuit for her weekly swim in 2016:
“I realised that swimwear offered either style or substance but almost never both. On one hand – beautiful, flimsy bikinis for lounging about and ordering cocktails; on the other – serious sportswear that offered little shape, support or style. But I wanted a swimsuit that could offer me both.”
An impatient woman, she decided to solve the problem herself.
Rosie gathered a team of the best design experts out there, and together we listened as hundreds of you told us how you want to feel in a swimsuit. We looked at everything we didn’t like about the swimwear industry: from the airbrushed, sexualised models all the way down to the feel of the fabrics.
And so we decided to reinvent swimwear. To develop a set of pieces that are transformational – in how they feel, how they look and how they are made.
Combining fabrics made from regenerated ocean waste, revolutionary production methods and a ground-breaking sizing system, to produce a set of garments showcased on a range of body shapes and sizes. You could say it’s a swimwear revolution.
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